Why “Let’s Test It” Is the Best Social Strategy You’ve Got.
“Let’s test it” is music to my ears.
Because honestly? That’s the whole game when it comes to growing on socials. It’s not about getting it perfect the first time. It’s not about guessing what might work and crossing your fingers. The best brands, the ones you see showing up consistently with content that lands, are the ones who aren’t afraid to experiment.
Here’s the simplest strategy you’ll ever need:
Create something new.
See how it performs.
Double down on what works.
Scrap what doesn’t.
Repeat.
That’s it.
New angles. New messaging. New formats.
Don’t be afraid to mix it up and try something different.
Because if you don’t test it, you’ll never know. And if it flops? Cool. Learn from it, tweak the plan, and try again.
Social media isn’t about finding the one perfect idea. It’s about staying curious, paying attention to what resonates, and keeping things moving.
So if you’re feeling stuck with your content, my advice?
Shake things up. Post the idea you’ve been sitting on. See what happens.
That’s the magic.